TITLE: JADA
PREMIER: CPH:DOX 2023 and TV2play the 22nd of May 2023. Produced for TV2 by Nordisk Film Tv.
DIRECTOR: Cille Hannibal PRODUCER: Laura Brix CINEMATOGRAPHER: Cille Hannibal POSTPRODUCER: Mette Mørk EDITOR: Jacob Brasch
ABOUT: Five episodes about the Danish icon and popstar Jada.
The emerging pop icon JADA has achieved both immense praise and public shaming in just a few years. She was born into the world of music, where only one thing mattered: 'only contribute if it's genuine - otherwise, don't bother.' It is not an option to do anything halfway in this world. Emilie Molsted therefore perseveres to make music that moves people. If it doesn't, she feels like she has failed.
Over the course of five programs, we follow one of Denmark's biggest musicians, JADA. The "difficult second album" is in the works, a European tour awaits, and finally, the dream of playing on the biggest stage in Northern Europe, Orange Stage, is coming true.
But how does one navigate as a female musician in a tough music industry while insisting on holding onto soft values and one's own artistic convictions?